Your questions answered
Market research is a significant business tool.
Its application answers a wide range of questions to inform direction and strategy.
Market research provides the confidence on which to make key decisions.
For the private, public and not-for-profit sector, our research can answer…
Private
Our research provides the private sector with insight and intelligence to inform key business decisions made within complex operating environments.
Public
Our research supports the public sector in assessing public, business and client demand within a constantly evolving environment. Working directly for public sector organisations, on behalf of partnerships and for stakeholder groups, we support the effective application of available resources to achieve maximum positive impact.
Not-for-profit
We maximise impact through helping effective service, support and product provision for not-for-profit clients. This includes establishing market need and demand, service and product development, evaluation and impact, marketing and communication strategies, funding and support.
Associations
Associations, memberships and trade organisations have a vital role to play in supporting the members, groups and businesses which rely on their services, expertise and activities. This can range from generating awareness of the support available through to evaluating the impact which the services have had on members.
Benchmarking
Business development
Business start up
Business support
Business threats
Communications
Competitor analysis
Consultations
CRM
Customer focus
Customer satisfaction
Delivery
Distribution
Economic performance
Education & training
Engagement
Enterprise
Environmental influences
Environment & circularity
Equality
Evaluation
Exporting
Feedback
Gap analysis
Horizontal integration
Impact
Inclusion
Market development
Market diversification
Market growth
Market testing
Marketing & communications
Opportunities
Packaging development
Planning & strategy
Pricing
Product development
Product diversification
Promotion
Public opinion
Recommendation
Repeat business
Return on investment
Service development
Skills, employment & employees
Social support
Stakeholder views
Strategic direction
Supply chain analysis
The business in context
Value
Vertical integration
Benchmarking
Business development
Business start up
Business support
Communications
Consultations
CRM
Customer focus
Customer satisfaction
Delivery
Distribution
Economic performance
Education & training
Engagement
Enterprise
Environmental influences
Environment & circularity
Equality
Evaluation
Exporting
Feedback
Gap analysis
Impact
Inclusion
Integration
Market development
Market diversification
Market growth
Market testing
Marketing & communications
Opportunities
Partnership working
Planning & strategy
Public opinion
Recommendation
Return on investment
Service development
Skills, employment & employees
Social support
Stakeholder analysis
Stakeholder views
Strategic direction
The organisation in context
Value
Benchmarking
Business development
Business start up
Business support
Communications
Competitor analysis
Consultations
Continued support
CRM
Customer focus
Customer satisfaction
Delivery
Distribution
Economic performance
Education & training
Engagement
Enterprise
Environmental influences
Environment & circularity
Equality
Evaluation
External threats
Feedback
Funding
Fundraising & support
Gap analysis
Impact
Inclusion
Integration
Market development
Market diversification
Market growth
Market testing
Marketing & communications
Opportunities
Partnership working
Planning & strategy
Pricing
Promotion
Public opinion
Recommendation
Return on investment
Service development
Service diversification
Skills, employment & employees
Social support
Stakeholder analysis
Stakeholder views
Strategic direction
Supply chain analysis
Supporter views
The organisation in context
Value
Benchmarking
Business development
Business start up
Business support
Business threats
Communications
Competitor analysis
Consultations
CRM
Delivery
Distribution
Economic performance
Education & training
Engagement
Enterprise
Environmental influences
Environment & circularity
Equality
Evaluation
Exporting
Feedback
Fundraising & support
Gap analysis
Impact
Inclusion
Integration
Market diversification
Market growth
Market testing
Marketing & communications
Marketing development
Member focus
Membership attraction
Membership retention
Membership satisfaction
Opportunities
Planning & strategy
Pricing
Promotion
Return on investment
Service development
Skills, employment & employees
Social support
Stakeholder analysis
Stakeholder views
Strategic direction
Supply chain analysis
The business in context
Value