We generate market intelligence from business customers, consumers and across the supply chain to improve products and services and to inform strategy and growth.

We help to take organisations forward in areas including product and service development, market growth and diversification, CRM, competitor analysis and marketing and communications.

Our private sector clients range from consumer and business service providers to manufacturers, construction companies, retailers and tourist organisations.

Our private sector experience:

• Agriculture, forestry, rural, environment
• Associations, memberships, professional services
• Business services, finance, legal, IT
• Construction, manufacturing, engineering
• Economy, environment, export
• Education, training, skills, employment
• Energy, utilities
• Enterprise, economy
• Exhibitions & events
• Food, drink
• Health, care
• Housing
• Marketing, communications
• Publishing, printing, textiles
• Retail, distribution
• Tourism, recreation, leisure
• Travel, transport

Our research provides the private sector with insight and intelligence to inform key business decisions made within their complex operating environments. We provide the answers to the what, where, why and how to effectively meet customer need.